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E2 is a professional grade e-commerce solution that allows you to manage your product catalog, images, descriptions and pricing; manage your online orders; process your credit card transactions; track your marketing and more…all with a few easy clicks.
E2 Includes:
Search Engine Optimization Features
- All URLs are Search Engine Safe (SES) for proper indexing
- All products have system generated Meta-tags for increased search engine relevancy
- All images have an Alt Text feature since search engines spiders don't understand images
Public Website Features
- Advanced Search Function
- Search Results - Sort by Price or Alphabetically
- Featured Product Section
- On-Sale Product Section
- Product Category Tree Drill Down
- Catalog Page
- Product Detail Page
- Price, Description
- Multiple Picture Slideshow
- Large Image Pop Up with Slideshow Function
- Related Products
- Product Options
- Shopping Cart
- Displays items in cart on top
- Displays items on Wish List on bottom
- Customer can move items from cart to wish list and vice versa
- Displays Actual Shipping Cost
- Quick Purchase Feature
- Customers with Accounts can skip directly to the Order Confirmation
- Choose Gift Wrap
- Use Saved Billing Information & Credit Card or enter new information
- Choose a Shipping Address from your Address Book
- Order Confirmation
- Customer can edit Shipping, Billing, and Cart Information
- Thank You Page with Order Number
- Order Confirmation Email sent automatically
Customer's "My Account" Section
- Secure Login
- Lost Password Email Function
- Recent Orders
- Completed Orders
- Manage Account Settings
- Manage Saved Credit Card
- Manage Address Book
- Manage Wish List of Saved Items
- Previous Purchase Catalog
Store Settings
- Manage the States you ship to
- Manage the Countries you ship to
- Manage the Shippers you use like UPS and FEDEX
- Manage Shipping Insurance
- Manage Handling Fees
- Manage the states where you charge Sales Tax
- Manage the payment method you accept like Visa and Mastercard
- Manage Gift Wrapping Fees
- Manage store address and phone numbers
- Manage Out-of-Stock Settings
- Manage Store FAQs like Return Policy, etc.
- Manage Store Discounts
Order Manager
- Order Classification
- New Orders
- Partially Shipped Orders
- Completed Orders
- Order Status Report
- Customer Information
- Payment Transaction Log
- 'Cancel Order' Function
- List of products awaiting fulfillment
- 'Create Shipment' Function - send as one shipment or many
- Shipment Summary
- Admin Order Level Notes
- Review Packing Slip
- Order Invoice
- Printable Packing Slip
- Review Gift Card Note
Category Manager
- Add, Edit and Delete Unlimited Categories and Sub-Categories
Product Manager
- Add, Edit and Delete Unlimited Products
- Advanced Product Search help you find the product you're looking for
- Product Settings
- Featured, On-Sale, Call-for-Price, and Live Flags for each product
- Category Manager
- Product can belong to multiple Categories and Sub-Categories
- Image Manager
- Product can have an unlimited number of images
- Add, Edit, Delete Images
- Allows you to arrange the image display sequence on the Public Site
- Options Manager
- Product can have an unlimited number of options like size or color
- Allows a product option to affect the price, if necessary
- Allows you to arrange the display sequence the options on the Public Site
- Allows you to arrange the display sequence of the option choice menu
- SKU Manager
- Allows each product variation to have its own SKU for easier fulfillment
- Each SKU can have its own inventory level and pricing
- Related Products Manager
- Each product can be related to an unlimited number of products on your system
- Example: With Camera, you can relate lens, batteries, cases, etc.
- Sales Tax Manager
- Some products are not taxable and this feature allows you to adjust as necessary
- Search Engine Optimization (SEO)
- System automatically generates meta-tags including page title, keywords and description
Report Manager
- Sales Tax Report
- Shows sales tax collected by state for the requested period
- Shipping Revenue Report
- Shows shipping revenue collected by carrier for the requested period
- Gateway Reconciliation Report
- Shows gateway transactions for the requested period
- Inventory Report
- Shows items with inventory below the specified number
- Allows user to add or subtract from the current inventory level
- Product Status Report
- Shows products current Featured or On-Sale
- Search Log Report
- Shows what your customers are searching for and how many results they received for the requested period
- Product Based Reports
- Products that generated the Most Revenue for the requested period
- Products that had the Most Units Sold for the requested period
- Products that had the Most Visits to their detail page
Customer Manager
- Customer search function
- Customer Directory
- Customer Account Details
- Recent Orders
- Completed Orders
- Mailing List Subscriptions
- Upon customers request you can manually subscribe & unsubscribe them
- Customer Discount
- Create customer specific discounts
Marketing Manager
- Ad Tracking Manager
- Drill Down Reporting
- Class > Medium > Medium Type > Campaign > Ad Code
- Example: Ads > Web > Paid Search > Google > Ad_123
- Report Data
- Date Range of Report
- New Visits
- Repeat Visits
- Total Visits
- Cost per Visit (CPV)
- Cost per Click (CPC)
- Cost per Sale (CPS or CPA)
- Average Sale
- Net Sale after Marketing Costs
- Total Sales (count)
- Conversion Percentage - Sales/New Visits
- Sale Volume
- Total Net Sales Volume after Marketing Costs
- Manage Class
- Manage Medium
- Manage Medium Type
- Manage Campaign
- Manage Ad Codes
- Tracking URL
- Assign Code based discounts
- Manage Marketing Expenses
- Affiliate Manager
- Drill Down Reporting
- Class > Ad Code
- Example: Affiliate > Company X
- Report Data
- Date Range of Report
- New Visits
- Repeat Visits
- Total Visits
- Cost per Visit (CPV)
- Cost per Click (CPC)
- Cost per Sale (CPS or CPA)
- Average Sale
- Net Sale after Marketing Costs
- Total Sales (count)
- Conversion Percentage - Sales/New Visits
- Sale Volume
- Total Net Sales Volume after Marketing Costs
- Affiliate Detail
- Manage Affiliate Details
- Affiliate Earnings Report
- CPC or CPS Campaign Selection
- Affiliate Payment History
- Affiliate Payable Report
- See which affiliates you owe for the requested period
- Affiliate Payment Report
- Affiliate FAQ Manager
- Affiliate Section
- Login - Your affiliate can login and see how their campaign is performing
- Home Page/ Performance Report
- Affiliate Payment History
- Affiliate FAQ Manager
- Email Marketing Manager
- Drill Down Reporting
- Class > Ad Code
- Example: Email > October Newsletter
- Report Data
- Date Range of Report
- Date Sent
- List Used
- Total Emails Sent
- Response Rate
- New Visits
- Repeat Visits
- Total Visits
- Cost per Visit (CPV)
- Cost per Click (CPC)
- Cost per Sale (CPS or CPA)
- Average Sale
- Net Sale after Marketing Costs
- Total Sales (count)
- Conversion Percentage - Sales/New Visits
- Sale Volume
- Total Net Sales Volume after Marketing Costs
- List Manager
- Add, Edit and Delete Lists
- HTML Email Template Manager
- Preview, Edit, Delete, Send Test
- Email Waiting To Be Sent Queue
- Edit, Delete, Send Functions
- Email Editor
- List Selection
- Template Selection
- WYSIWYG Editor - look like MS Word
- Ability to customize through mail-merge
- Ability to send as HTML and Text
- Test Message Fail-Safe
- General Visitor Report
- Tracks all non-coded visitors
- Reports referrer to give a better resolution on the total marketing picture
Secure Hosting - website uptime and the security of your customer information is paramount that's why we offer a hosting service that's second to none. Our service includes:
- RAID 1 that mirrors your site for instantaneous back up of your critical data.
- Nightly system back-ups as an extra measure of safety and redundancy.
- Firewall Protection that secures your site and your customer database.
- Multiple, redundant Tier 1 connections to the internet.
- Hosting Support
- Email including POP accounts and webmail access
Included Site Components
- Secure Certificate for safe, encrypted credit card transactions
- Merchant Account
- Credit Card Gateway
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